Hr Aspect of a Company

This could be training the knowledge and clarity of thought that a retain kind of person is required to do a certain kind of task with a certain form of talent. Then starts the deal of profiling the said candidates and the best are chosen and taken aboard. The resumes of these candidates strictly related to the work the employee is meant to do or various other forms of training methods to improve the overall efficiency of the individual (Asks and Bellower 640). Training and development are closely related.All kinds of development that is seen in an employee stems from training In his/her work field or otherwise however, all forms of training need not serially lead to assured development. This Is when the human resources wing of the company comes Into the picture and Is expected to do a good Job. Calabash, Van Dam and Hutchins (2010) stated that â€Å"I didn't list listening as one of my skills, probably because I TLD hear what the Interviewer asked† (p. 1 94). This Is a typica l problem with inefficient human resources and it should be countered appropriately.The entire process of recruitment begins with are then studied to understand where their career is headed. This is done to keep in mind in case later on there is a chancy in a different position, the same people can be employed instead of hiring fresh from outside. In this article, the training programs available at the Marriott International Group of Hotels will be discussed at length. To start off, it is important to understand and accept that the labor force employed In the hotel and hospitality industry is the most refined and expensive.As a result, It Is essential that through various motivational, skill oriented and product related training, this workforce Is retained by a substantial period of time. Else the cost of recruiting fresh people will e unnecessary. This brand Is one of the top In the world, so as part of their corporate training responsibility, they ensure that proper training is me ted out to each and every member of the work force, right from the entry level to the head honchos (Fischer and Friedman 21).Marriott takes on board the smartest young faces from the universities and most hard working people from other sources to Join the team. Marriott management-training positions offer these candidates opportunities to enhance their careers and the future of the Marriott business (Fischer and Friedman 22). On a societal level, a complete and collective approach to the hospitality workforce has a direct impact on the money that communities make. Hotels create Jobs and salary is generated through both direct employment and a large network of suppliers.Woodlouse (2012) noted that â€Å"Some people today are wandering generalities Instead of meaningful specifics because they have failed to discover and mine the wealth of potentials In them† (p. 1141 Amorist's Management Development Program (MID) is a convenient program that is paced to suit individual training to entry-level Marriott managers with the knowledge and skills that are accessory to perform their work and provide top class customer service. This program will also assist in developing discipline oriented and on-the-Job technical acumen needed to be excellent in the Job.The management skills needed to ensure a path breaking career with this top notch hotel will improve as an assistant food and beverages manager will be different from the responsibilities of a floor manager. Career opportunities too are a plenty in Marriott. The example of Steven Craig is very popular in the circles of Marriott. He comes from the city of Chicago and loves the boy band Battles and plays guitar, bass and piano. Steven has also found a firm place in his career at Marriott.In Just a little over four years with Marriott, he has performed so well that his efforts have been recognized and show cased. He has maintained quite a good track record. Steven has already gained a lot of experience at several un ique large sized companies. Also, in his present role as Assistant General Manager, has even assisted in opening a hotel from the ground floor upwards (Chubbier, Van Dam and Hutchins 191). Steven Joined Marriott straight completing his graduation examination as a fresher, through the ManagementDevelopment Program of Marriott and has been very happy with the career development and enhancement possibilities that has been provided to him. He says that every day is an all new experience for him. There are plenty of challenges and hard tasks he has to complete but he feels grateful that invariably he gets the support he needs to deliver good customer service and his performance to the next level of excellence. Marriott understands its employees better than most in the market at their level. They understood that Steven has a great passion for music.Steven understands the importance of working harmoniously in the workplace too. He says that as an Assistant General Manager he has to get int o several roles and his work is not limited to any one area only. He has to oversee and supervise various functions of the hotel such as front office, food and beverages desk, room service, security and housekeeping. He has to ensure that his team is in sync and working together collectively as a unit and performing under all possible situations, favorable or otherwise.There has to be one person who has to keep people together, keep them motivated and pleased. It is a big challenge for him but that is part of his daily work and he enjoys it fully. He has to be available at all times for his staff in case they find themselves in a spot of bother. Stevens love for music makes him tuned in to his responsibilities so well (Woodlouse 1135-1137). The teamwork training opportunities are also healthy in the Marriott. Famous lecturers come to their training rooms to speak to the staff and motivate them to work together to reach their goals.They develop various training modules and workshops to help deliver them messages better. Big speakers here include Gregg Gregory who spoke to the team and beseeches them to come together during his personal loss and how Alex Shame and he rest of the team members allowed him to get over the emotional stress (Chubbier, Van Dam and Hutchins 197-199). Marriott is also well known for the communication training it provides to its employees. Their spoken language has to be impeccable to keep up their standards and their competitive place in the market.There are professional trainers available who hone the skills of the staff and also Woodlouse (2012) stated, â€Å"Library Instruction is beneficial to all students. Learning together as a group reduces some of the stress and anxiety students may have when trying to learn about the libraries' various resources. The instruction sessions are customized presentations, with hands-on training when possible, specifically tailored to class's assigned research† (up. 1137-1138). The think tank of Marriott is now slowly and steadily delving into the details and benefits of creative thinking on the part of its employees.

An Investigation Into the Language Used in Childrens Advertising

An Investigation into the Language used in Children’s Advertising Contents Hypothesis Introduction Methodology Analysis Conclusion Evaluation Bibliography Appendix Hypothesis In my investigation I am going to analyse the language used in children’s television advertising looking specifically at whether the language used is aimed primarily at the children or their parents. Introduction I have chosen to look at the language used in children’s advertising because I am interested in how the language of advertising can be used to influence children and their parents and am specifically interested in trying to analyse this for girls.I hope that I can also draw on my own early experiences to help me with some of my conclusions. When I was 4 years old I wanted the new ‘Baby Born’ doll really badly and kept asking my mum until I got it. When I did get it, I played with it constantly and gradually lost the different accessories that came with her. I remember c learly that when my little sister played with her Barbie dolls when she was younger that she would use an American accent when making the dolls speak.I was never sure why she did this but I did find it amusing. I am aiming to find out whether language in advertising is manipulative, whether it reinforces traditional gender categories and whether I believe it to be a positive force or not. The use of language in television advertising is influenced by other factors such as whether voices used are that of a man, woman or child. The studies I have read indicate that voiceovers given by men are far more effective for successful marketing than those by women.The 1979 study found that quite often even if the product was seen as female, most girl targeted ad’s used men for the voice-overs and that where women voice-overs were used they were only for girls products which would seem to imply that these products didn’t warrant the recommendation of a man. Studies found that peop le respond better to male voices than female voices. I have read some studies on children’s’ advertising and a book on advertising (see Bibliography) and the findings of these made me interested in finding out whether modern advertising supports the findings of these studies. ‘Children learn personality and behaviour patterns through the imitation of their own parents attitudes and behaviours and will acquire the patterns of behaviour more rapidly where there is an attractive model whose behaviour is rewarded’’ (Smith, 1994). As part of my work I am looking at whether my adverts support traditional gender roles. Methodology I will watch advertisements on children’s television channels. The channels I am going to be watching are Nickelodeon and Nick Junior.To carry out my investigation I needed data and the only way for me to collect this was to watch children’s’ TV, record the advertisements, transcribe them and then analyse my findings. My transcriptions have been included in my Appendix. To ensure that my data and any conclusions drawn from analysing it are valid I have used actual adverts and transcribed them carefully, and not made up any of my findings. I must not over generalise as it is easy to assume that what I find from my transcriptions is true of all advertisements and this is incorrect as all adverts are different.To analyse my data I am going to look at pragmatics and grammar. I may also make observations on lexis and semantics. I decided to analyse my data this way because I am looking at the language of advertising, i. e. the words and how they are used and also how it influences and this will help me answer my key question. My data is organised by transcript and I am going to analyse each of my transcripts separately. I hope that this will give me common results that I can include in my conclusions. Analysis Transcript 1 Syllables |Total number of words | |1 |41 | |2 |16 | |3 |3 | |4 |0 | I was interested in seeing the complexity of the words used in these adverts and I looked at the number of syllables in each word in each advert.The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the major part of this advert. Only one of the 3 syllable words is used in the main part of the advertisement which is aimed at the child, the other two are in the end part which is delivered by and directed at adults. This advert is for a Chou Chou doll that has bruises that disappear when the area is warmed up. This is going on the idea that parents make their children ‘all better’ if they are hurt.This will appeal to young girls as not only is it a doll that they can play with but it is also something they can care for and ‘make better’ themselves, just as their parents do for them. The sing song voice used in the advert mirrors the way a lot of adults talk to their babies and small children and little children learn by copying or imitating their parents so this advertisement could influence little girls by letting them behave like a grown up on a doll that gives them a reaction.They want the responsibility of looking after something and this doll pretends that they are responsible for making it better. Depending on how old the child is, they may believe that they are actually making the doll better. Every time the sing song voice is used it is delivered in the same way, in the same tone of voice and is to the same tune. This shows prosodic features: the effect of the sing song voice followed by the child’s statement is almost one of versification, in the pattern of 1, 2, 1, 3, 1, 4, 1, 5.The language used in the advertisement along with the visual triggers are likely to create desire for the product and if the parents feel that it will encourage their children to be caring and responsible then their purchasing decisions are likely to be influenced . It does encourage caring as the child playing with the doll makes the doll better and also reinforced caring by the use of caring language such as ‘Mummy be your doctor’, ‘Mummy make me better’, ‘Here’s your medicine’ (sing song voice) and ‘I love you’ (little girl).The language in this is not openly manipulative but the constant repetition of the name of the doll, ‘Mummy make me better’ will ensure the child remembers the name of the product even if they are quite small, and will want it. By casting the little girl as the Mother figure, and using the sing song voice to indicate the little girls role i. e. ‘Mummy make me better’, ‘Mummy loves her daughter’, it encourages the child to want to take on that role. I feel that this advertisement reinforces the traditional gender behaviour patterns because the little girl playing with the doll is being encouraged to behave like a traditiona l caring mother.There would be a very different impact if the sing song voiceover was that of a man because traditionally the parent that looks after sick children is the woman. I think that the language in this advert is primarily aimed at children. However because it encourages caring behaviour it can influence the parents Grammar This advertisement uses short sentences in the beginning which are aimed at the child watching the advert and at the end it says ‘bruises disappear with warm Chou Chou Mummy Make Me Better from Zaph Creation’, this is aimed at the parents as it is a longer and more complex sentence.The words used are mostly one or two syllables, with the exception of three which are three syllables, ‘medicine’, ‘disappear’ and ‘Creation’. The use of simple words with a small number of syllables shows us that it is primarily aimed at children. The sing song voice featured in the advert uses repetition, ‘mummy make me better’, ‘mummy be your doctor’, ‘mummy make me better’, ‘mummy loves her daughter’ and ‘mummy make me better’. This emphasises the name of the product and helps whoever is listening to store the name in their memory. Pragmatics The language is simple and active rather than passive i. . shows the child ‘doing’ mummy make me better ‘here is your medicine’. Active language is involving and shows ‘doing’ rather that watching. Transcript 2 |Syllables |Total number of words | |1 |45 | |2 |7 | |3 |1 | |4 |0 |Once again I looked at the complexity of the words used. The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the major part of this advert, with most of these being one syllable. This advert is for a digital house where the 6 pixelated girls living in it can earn points and get the best room in the hou se if they have the most points. Every pre-teen wants the best room with the best things and this is appealing to their interests. Im Queen of the house’ implies that the girl with the best room is the best and most popular out of them all. The fact that this advert is delivered mostly in song and in an American accent exaggerates its appeal because a lot of pre-teens use an American accent when they are playing because they imitate the role model in the advertisement, which in the case of this advert, is a teenage American girl. The language in this advert is aimed solely at children.It appeals directly to the interests of pre-teens. Grammar The slogan pick pick pixel chick roomies emphasised the name of the product by repeating the first sound of the product name twice before it and also by using alliteration. This advert mainly comprises of a single long sentence punctuated by one second pauses which help give the advert impact. The viewer has time to absorb one part of th e advert before the next part is delivered. Pragmatics ‘’There are lots of games to play yeah the fun never stops. ’ This will appeal to pre-teens as it is an environment over which they have full control and there are no adult figures involved, and what pre-teen hasn’t imagined or even fantasised about the fun they would like to have in a house with no adults and how late they would go to bed! It is not openly manipulative but it plays on the (rather attractive) idea of having as much fun as you want in your own house and will therefore encourage pre-teens to want this product.This makes it subtly manipulative. Transcript 3 |Syllables |Total | |1 |29 | |2 |11 | |3 |1 | |4 |1 |The language used is simple and comprises mostly of one or two syllable words. The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the majority of this advert, with most of these being one syllable. This is an advert is for a glittery temporary tattoo set. It openly reinforces traditional gender categories as it is clearly aimed at young girls, and girls trying to make themselves pretty and girls that are looking for the ‘wow’ factor.The language in this advert is aimed at children. Grammar This advert does use manipulative language ‘everything you need†¦Ã¢â‚¬â„¢ indicated to the watcher that they need the product instead of just wanting it and ‘wow get these great glitter tattoos’ makes them more desirable and is almost acting as a command by using an imperative – get it, get it, get it! ‘They look so cool†¦Ã¢â‚¬â„¢ all children want to be cool and will want a product that they think will make them cool. express your style’ gives the impression that this product will allow the user to be stylish by indicating that they have style and that this product will help them to express it. It is almost elliptical because it is economical with the number of words used and relies heavily on the visual accompaniment. Pragmatics It is delivered by a mature woman and shows the process of choosing and applying the tattoo. This makes the children watching the advert think that it is easy to use, fun, pretty and makes them want it.I don’t believe that the language used is a positive force because it is openly encouraging young children to want and use tattoos at an age when they are not mature enough to understand the difference between temporary and permanent tattoos. It could influence a rash decision in later life to get a permanent tattoo because they had a cool glittery one when they were young. Children are a very easy target for advertising and so are very vulnerable to suggestion. They then use their parents as an easy target for pester power.Transcript 4 |Syllables |Total number of words | |1 |34 | |2 |9 | |3 |1 | |4 |2 | The language used is simple and comprises mostly of one or two syllable w ords.The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the most of this advert, with a lot of these being one syllable. Both of the 4 syllable words are used in the end of the adverts which is aimed specifically at parents This is an advert for a doll that has over 80 sounds and recognises her accessories and the name you give her. This advert is delivered as if the doll already belongs to the child; ‘you can name My Baby’.This makes the child want it as it. Generally the language used is not manipulative but by saying ‘you can name My Baby’ it is making the statement personal to the viewer and is likely to create desire for the product. The majority of the language in this advert is aimed at children with the ending aimed at parents. Grammar The use of the word ‘can’ in this advert is makes the naming of the baby modal because it is allowing the child to cho ose the name of the baby.Personal pronouns play a great part in this advert as the word ‘you’ is used 3 times and is always referring to ‘you’ as the child. This involves the child and is likely to make them want the product more as they feel a sense of ownership. Pragmatics The doll makes over 80 sounds which would also appeal to the child as real babies make more than 80 sounds and the child wants a doll that is as real and life-like as possible. The doll also comes with accessories that it recognises.This is appealing as most parents want to spoil their child and the little girl will want to spoil her ‘baby’. I believe that this product will be attractive to parents as it encourages the child to be responsible as they can look after and interact with the doll. This makes the advert a positive force as it is teaching the child to be caring. This is stereotypical as there is the voice of a woman featured in the advert which acts like the mothe r figure of the child. The girl with the doll acts as the mother figure of the doll.Transcript 5 |Syllables |Total number of words | |1 |44 | |2 |7 | |3 |8 | |4 |0 | The language used is simple and comprises mostly of one or two syllable words.The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the most of this advert, with a lot of these being one syllable. Both of the 4 syllable words are used in the end of the adverts which is aimed specifically at parents This is an advert for a Baby Annabel accessory set consisting of a sheep toy that plays a soothing melody and a beautiful quilted bed set. It definitely reinforces traditional gender categories with the little girl ‘mother’ putting the baby to bed, playing a lullaby.I think that this is a positive force as it is making bedtime appear to be fun instead of something that young children avoid as best they can. This will make it more a ttractive to parents for the same reason that it might make it easier for them to put their own children to sleep. This advert is exploiting bedtime as it can be used as a fun time. The parents may see buying the doll for their child as an easier way of getting them to go to sleep, as Annabel is in bed, they should be too! In a way this exploits the parental desire to get children to bed as the advert implies that this product will help.The language used in this advert is aimed both at children and their parents. The majority of the advert targets the child but the ending targets the parents. Grammar The language is subtly manipulative as it says ‘you can lay your Baby Annabel in her bed’ which will make any child that already owns a Baby Annabel want the bed to put her in. The language used here is elliptical because the pauses in the advert create sentences which aren’t complete in their own right ‘but don’t be sad†¦Ã¢â‚¬â„¢ and ‘listen to the sheep†¦Ã¢â‚¬â„¢ The sentences are a mixture of complex : ‘here comes the night but don’t be ad you can lay your baby Annabel in her bed, time for sleep I wish you sweet dreams’ and compound : ‘the baby Annabel bed with soothing melody and a beautiful quilted bed set sweet dreams for your baby,’ sentences. Pragmatics ‘Sweet dreams for your Baby Annabel’ suggests that if you have the bed to put your doll in she will have sweet dreams. If you don’t have one of these accessories then your doll won’t have sweet dreams. This brings up that everyone wants the best for their child and wants them to be happy and therefore makes this set a must-have for young girls and their Baby Annabel dolls.Transcript 6 |Syllables |Total number of words | |1 |37 | |2 |10 | |3 |1 | |4 |1 | The language used is simple and comprises mostly of one or two syllable words.The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the most of this advert, with the majority of these being one syllable. This is an advert for a beauty kit from Bratz and includes airbrush colour, lip colour, stencils and body glitter. This advert is delivered as a set of instructions, and as instructions are meant to be followed it is manipulative in the way that it is telling the viewer how to apply the make-up to the doll.There are only five instructions and not all of them are directing you to do something to the doll so it is attractive in the way that is simple. Parents may find this product appealing as if it is that simple it will keep the pre-teen safely occupied without parental assistance. The use of the word ‘magic’ 4 times in this short advert reinforces how amazing the product is. Anything that is magic is very likely to appeal to pre-teens. There are clues of traditional gender rules, a big one being that the advert is for a make-up produ ct which is aimed at pre-teen girls.The Bratz products are a pre-teen version of Barbie products and allow the girls to apply the make-up themselves in a way they want to do it. For the reason above I think that this advert is a negative force. The language in this advert is aimed only at children. Grammar This advertisement uses alliteration in the product name, ‘magic make-up’ and this is repeated 3 times throughout the advert. There are a lot of imperatives used, ‘turn it up’, ‘draw it on’ and ‘stencil it there’. Generally pre-teens respond to commands and this may increase the influence of the advertisement.Rhyme is used in the middle of the instructions for the use of the product, ‘stencil it there†¦glitter everywhere’. Rhyme can make information more memorable which could increase the impact of this advert. Pragmatics Body image is an issue raised by this product as by glamorising airbrush techniques, girls may feel under pressure to look a certain way and to have matte skin. This issue is also big in the world of celebrities as women that girls look up to as role models never get seen without a perfect face as their pictures are airbrushed.The doll’s face is going to look matte and perfect as airbrush make-up is used and if the pre-teen’s own skin doesn’t look the same when she starts wearing make-up she may feel ugly. Transcript 7 |Syllables |Total number of words | |1 |37 | |2 |11 | |3 |2 | |4 |2 |The language used is simple and comprises mostly of one or two syllable words. The table above shows the number of words with 1, 2, 3 and 4 syllables and clearly shows that simple words of 1 and 2 syllables comprise the most of this advert, with a lot of these being one syllable. I have found that it is unusual to have words of 3 or 4 syllables that are not featured in the product name. This is an advert for a Polly Pocket product that is a nursery with 5 newborn Dalma tian puppies.The first thing that I noticed about this advert is the instant use of alliteration in the title of the product, Polly Pocket Puppy Playhouse. The language used by the young girl is delivered in rhyme; this makes it easier to remember as it is more likely to stick in your mind. It uses ‘young’ monosyllabic language such as ‘lots to do’, ‘so sweet’ and ‘fun for puppy and you’ so that the young girls understand exactly what the advert is trying to say. It also uses some slang, teen-speak, for example ‘wow neat’It doesn’t teach the child to be caring as it is just a toy, they are not looking after the baby Dalmatians, they are playing with them on the Ferris wheel and the see-saw. I wouldn’t say that there is a positive or a negative force as the aim of the product is purely for fun. There is also no parental manipulation as there is nothing for them to gain or nothing for their child to learn b y them having the product. The language in this advert is aimed purely at children. GrammarThe grammar used is elliptical, when I looked at the sentences in the light of where the pauses are I noticed that they are not complete in themselves, for example ‘lots to do’, ‘look a ferris wheel†¦Ã¢â‚¬â„¢, ’a see-saw that’s a table too’ and ‘dalmation babies’. Pragmatics There is a change of register at the end of the advert. The major part of the advert is delivered in a child-like way. The end of the advert, which is delivered by a male voice-over, is a complete adult sentence ‘puppy playhouse with 5 newborns other puppies sold separately’.There is no audio proof that this product is aimed at girls but as there are only girls featured in the advertisement we get the impression that it is, although the voice over is that of a man. Conclusion The language used in the majority of my adverts is aimed at children. Where th e language is also aimed at parents it is usually towards the end of the advert, with the majority still being aimed at children. The following table shows a summary of whether the language used in my adverts is aimed at children, their parents or both children and their parents. Advertisement |Children |Parents |Children & Parents | |1 | X | | | |2 | X | | | |3 | X | | | |4 | | | X | |5 | | | X | |6 | X | | | |7 | X | | | If I had chosen educational toys for my study of language in advertising I think that more of the language would be aimed at parents. I think this because the parents would make a purchasing decision based on the educational value of the product as opposed to the play value which is offered in my chosen adverts.Where my adverts are aimed at both children and their parents, there seems to be some positive benefit for the child, from the product. An example of this is My Baby Doll, see Transcript 4. It encourages the child to be responsible and caring and therefore appeals to the parents as well. Transcript 5 – Baby Annabel’s Bed Set, appeals to parents as well because it makes bedtime fun. The table below shows the total number of words in all the advertisements I looked at and shows how many syllables are in each. This shows conclusively that the words used in children’s advertising are generally very simple as there is a huge predominance of monosyllabic words. Syllables |Total number of words | |1 |267 | |2 |71 | |3 |17 | |4 |6 | Several of my advertisements were subtly manipulative, and appealed to the mercenary and materialistic side of the children.I found this interesting because the results of one of my studies showed that advertising directed to children made them more materialistic and acquisitive. This study found that because the children were more acquisitive, it encouraged conflicts with both their friends and their parents. This study said that as children have under-developed reasoning, they can’t w ork out whether information is rational or realistic and that they could easily be deceived and influenced by advertising. Nearly all of my advertisements definitely reinforce gender categories i. e. the traditional role of the female, whether this be caring for children or making themselves look pretty. One of the studies I looked at (Lois. J.Smith, 1994) showed that children learn a lot about sex-type behaviours from television and the characters used are attractive models to copy because they are generally good looking. Advertisements show children how to behave and they accept the images they see as real. Evaluation I think my study is quite effective in terms of looking at the language related to young girls. I think my study would have had more validity if I had used a much larger range of advertisements, and if I had covered both play value and educational toys. It would also have been interesting to have included an equal number of advertisements aimed at boys and at both se xes. This would have allowed me to compare the language used in different areas and would have made my results more valid.On its own my key question was a little vague and if I had only addressed this question my study would have been very short. By including whether the language was manipulative, whether it reinforces traditional gender categories and whether or not it is a positive force I made my study more effective. I collected my data by watching and recording advertisements and transcribing exactly the language used in them. I don’t believe that there could have been a more effective way of collecting my data. I analysed my data by looking at grammar and pragmatics. This was interesting; however I could have improved my study by making more specific observations on lexis and semantics. Appendix

The effect of a new drug on blood pressure. Testing Research Paper

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The Idea of Realism Essay Example | Topics and Well Written Essays - 1000 words

The Idea of Realism - Essay Example The essay "The Idea of Realism" will examine the idea of realism in the context of modern art. Realism is an artistic movement that was popular in France. In attempting to ‘accurately’ reflect life in all its objective detail, artists taking a Realist approach often worked to find the most ‘common’ people of the fields and villages and depicted them in their most humble and menial tasks. The ideas behind realism can be better understood by comparing the writing of two influential artists of the period, Gustave Courbet and Ferdnand Leger. Gustave Courbet held that â€Å"painting is an essentially concrete art and can only consist in the representation of real and existing things†. The chief technical concern of Courbet seemed to be an abandonment, to some extent, of the ‘rules’ of art in favor of a more natural flow of line and form. By retaining these rough elements of the painting, Courbet felt he was more accurately representing the mom ent and the emotion of the moment during which the piece was created or the scene was witnessed. As he continued to attempt to portray the ‘real’ of life by focusing upon the humble peasantry, he began to identify himself more and more from their perspective. By 1850, his ideas regarding what was real were becoming more defined as he wrote to a friend, â€Å"†¦ in our so very civilized society it is necessary for me to live the life of a savage. I must be free even of governments. The people have my sympathies, I must address myself to them directly†.

Head Loss Fluid Mechanics Essay Example | Topics and Well Written Essays - 3750 words

Head Loss Fluid Mechanics - Essay Example Fluid flowing through a pipe encounters resistance because of resistance offered by the pipeline, viscosity of the fluid, and the roughness present in the pipeline’s interior surface. The main energy loss in a pipeline is because of friction as the pipeline has usually long length (Sawhney 2011, p629). The pipeline’s total energy decreases based on the direction of the flow. Fluid flowing through a pipe encounters resistance because of the resistance offered by the pipefittings, fluid viscosity, and the roughness present in the pipeline’s interior surface. Turbulence is generated in fluid flow because of resistance leading to loss of pressure and energy head (Sawhney 2011, p630). The decline in fluid flow energy (generally expressed as units of feet) as the fluid flows through the system is referred to as head loss (Wolf Creek Nuclear Operating Corporation 2004, p2). Head loss in pipeline can be variable head loss due to changing cross-section and constant veloci ty head loss. The constant velocity head loss occurs because of the kinetic energy loss as the fluid flows out of the pipeline having some velocity at the exit and due to the friction in the pipe. The head loss because of friction occurs because of the resistance given by the pipe’s surface roughness when the fluid layer glides over the pipeline’s wall. It also occurs because of the resistance given by the fluid layers to one another (Sawhney 2011, p630). When the length of the pipe is 500 times larger than its diameter, the pipeline is referred to as a long pipeline. Such a pipeline experiences head loss because of friction as the major loss. Fluid flowing at the exit of the pipeline has a particular velocity, which is the head loss because of the kinetic energy flowing out of the fluid. This is considered a minor loss. Variable velocity head loss occurs because of the variable velocity leading into a pipeline each time a change happens inside the pipeline’s cr oss-section. For instance, changes in cross-section can occur due to sudden enlargements, many pipe fitments, sudden contractions, and pipe entrance (Sawhney 2011, p630-631). Flow in Pipes (Darcy’s Formula) Henry Philibert Gaspard Darcy (1803-1858), a French scientists made significant contributions to hydraulics. One of his significant contributions was the experimental development of pipes’ pressure-loss formula. Using the equation below (equation 1) one can arrive at the formulation Darcy had. The formula is from friction coefficient formula substituted with shear stress from the definition of Cf. This form of relationship suggests that if the friction coefficient is identified, then the calculation of the pressure drop is possible. Assuming that one is using long circular pipes, can be used instead of where L is the pipe’s length: The above formula can be rearranged to a form that was used several years ago: Generally, the formula is close to that of Darcyâ €™s; however, he made use of the pipe diameter (D) rather than 2R, and a friction factor f as an alternative to the friction coefficient (which is 4 times larger) Using the equation for laminar flow one gets The Darcy’s pressure-drop formula can be written if the average velocity in the pipeline is known: Following the original formula, g was added to both sides of equation. This is generally a one-dimensional model since the average

Urban music and youth gang culture Essay Example | Topics and Well Written Essays - 1500 words

Urban music and youth gang culture - Essay Example Urban music is a prominently used term but the nature of its origin is not clear. Today, it is popularly known as a term used in referring to black music or music of black origin made by artists regardless of nationality or descent. Debates and arguments about the term and its wide scope is an ongoing topic among the music industry, music fans and artists across the countries.Urban music is a genre that is very broad. If you look underneath urban music, there are a number of core elements that include hip-hop, R&B, garage and into that obviously comes soul music. Urban music also includes reggae, rock n roll, blues and jazz but the term is most popularly attached or instantly linked to hip-hop. According to J. Decibel, urban music is a cultural movement among African Americans that began in New York City in the early 1970s but it was in the 1980s that urban music or hip-hop became popular1. In Hip-Hop and Youth Culture, Hip-hop is defined as mostly rhyming, rhythmic spoken word art-f orm known as rapping2. It includes a whole larger culture that involves rap, baggy clothing, break-dancing, graffiti, language and a lifestyle.Urban music or hip-hop in particular has become a common form of communication and enjoyed by young adults and children relatively throughout the world. Unlike in the earlier days, this music genre is no longer limited to plain art of music and dancing. In Hip-Hop and Youth Culture, it was mentioned that urban music has evolved into a multi-billion dollar industry that has greatly manipulated a lot of industries like automotive design, fashion, television programming, collegiate and professional sports, media marketing and advertising3 . Music is essential in youth culture and in that sense urban music's potential to influence is rampant that it has stringed its way into young people's lifestyles particularly because it is a form of recreation that promotes creativity and self expression. Rapping in particular is a way of pronouncing one's pr ide in his/her community that also becomes a form of competition where a rapper can display his skills and support or defend their respective communities. It is unquestionable that adults tend to defer acceptance of this culture in comparison to young adults. Young adults are more inclined in adopting the culture when they are being reprimanded and especially when they know that adults don't understand nor like what they were into. Young black people embrace the culture because they sympathize to the music that is singing their lives. For young people that do not have any connection to the urban community or urban culture, there is still a lot of question as to why hip-hop or urban music fascinates them and this is nothing new especially for middle and upper-middle class young people. One apparent reason could be fascination to what is prohibited. Another could be that hip-hop music is exciting and offers a brutally honest view of life that embodied the prevailing values of society. Hip-hop and rap music started out as an art form to express social awareness and it did gather success in inspiring a certain amount of activism. It did not achieve the attention of the music industry and the music cable television program MTV though until it turned violent and unpredictable. The music industry became interested on the business possibilities that the music genre's hype could bring. Today with the upsurge of the billion dollar industry that this music genre has produced; unsettled prevalent consequences are emerging. One is the youth gang culture that is said to have influences from the "gangsta" life portrayed in violent lyrics and in the lives of some artists themselves. Violent lyrics pertain to offensive language, chauvinism, sexual promiscuity, fear and discrimination of homosexuals, parental and domestic abuse and the "gangsta" pride of refusing authority. As a result, popular culture readily identifies "gangsta" rap, hip-hop and in effect urban music as glorifying violence, rape, murder and drug

Disciplan Plan for Kindergarten Coursework Example | Topics and Well Written Essays - 2000 words

Disciplan Plan for Kindergarten - Coursework Example No matter how much planning goes into the curriculum, relationship building, and student assessment, it all stands useless if the classroom is inefficiently managed. However, rewards and punishment policy is focused upon the development of a child’s extrinsic motivation but his or her intrinsic motivation is negatively affected especially at the kindergarten level of education. Rewards and punishment power base used by a teacher might help in implementing discipline in the classroom for the short term but since intrinsic motivation is not developing, a seemingly well-behaved child would tend to deviate from his conduct in the absence of the opportunity of rewards. Although this strategy is most effective amongst the primary level of kindergarten level education, the child’s self-development and inherent nature are hampered. Hence one needs to combine this with some other strategies in order to formulate a discipline plan ideally suited for the inherent development of th e child studying in the kindergarten. For instance referent power base demanding the complete involvement of the teacher might be well suited to this level of education system. Hence one or more of such approaches or power system might be implemented. A collaborative strategy might be put into effect where the control lies partly in the hands of the teacher and partly with the students. This is a collaboration of student-directed as well as teacher-directed approach. There are four power bases and three management theories, which need to be selectively chosen from in order to implement a discipline plan for a classroom. The four power bases are referent power, legitimate power, expert power and reward/punishment. The theories are student directed or non-interventionist, teacher-directed or interventionist and collaborative.  Ã‚  

Gone with the Wind Essay Example for Free

Gone with the Wind Essay Gone with the Wind is an adaptation of an historical romance. The film, set in Civil War-era southern United States, tends to be highly sentimental. Paradoxically, the circumstances in which it is set are often harrowing and serve to highlight the bravery required to survive during that time. The frothiness of the plot is in stark contrast to the utter seriousness of its context. The film opens in the antebellum South, on a Georgia plantation where the heroine entertains two gentlemen callers. The talk is of imminent war, a theme which guests carry through the subsequent picnic. Talk then turns to action and the men depart to enlist in the Confederate Army. Confidence and jubilation quickly become disappointment which gives way to horror as the realities of war intrude upon the genteel tableau. Under assault, the Southerners struggle to keep their society together in the face of poverty, filth, and chaos. We see the major historical points of the period, especially Shermans march through Georgia and the burning of Atlanta, a scorched earth policy. The women are the main characters in the film. In the effects of war and its aftermath we see destitution, famine, terror, desperation. The wounded are legion and supplies dwindle and disappear. The war ends and the soldiers come home to regroup. Carpetbaggers descend and begin an uneasy alliance with enterprising individuals, notably Scarlett. She casts aside honor to regain prosperity, marrying for money and using her combination of feminine wiles and shrewdness to rise above abject poverty. Finally she marries Rhett, a selfish opportunist like her. At the end he realizes that she will never love him and leaves Scarlett with that which has sustained her; an abiding love for Tara. This narrative is history seen from the womens perspective. They are alternately brave, childish, and childlike, treading on the line between what they are and what they must be. They do it for the men of the South, themselves, and for the South itself. The depiction of the war and the events surrounding it is largely consistent with the historical record. The factual portions of the film are in part accurate. For instance, at a benefit supporting the war, the ladies are asked to relinquish their jewelry. Such a depiction is consistent with the account in The American Civil War by Peter J. Parish and it highlights one of the sacrifices women made during this time. George A. Trenholm, who replaced Secretary of the Confederate Treasury Memminger, asked for these concessions as the finances of the South became particularly desperate. This detail concerns one of the points at which Gone With the Wind succeeds as history. †¦wealthy female slaveholders escaped significant disruption in their lives at the outset of the war, for they had money to maintain their antebellum lifestyle and the slaves to maintain plantation production. (Frank 514) Thus the sheltered experience depicted in the film is wholly consistent with rich womens lives until the last stages of the period. In opposition, several events as depicted in Gone with the Wind are inaccurate. At the end and after the war, black people did not leap to the aid of their former masters as the film asserts. The character Mammy would have sought paid employment rather than stay on a ruined plantation. In reality, the vast majority of the planters used violence to subjugate their property. In one scene, the character Ashley Wilkes chides Scarlett for treating the convict workers in her lumber mill cruelly in supposed contrast with their treatment of the slaves. It is true that in the darkest days for the South they did choose to prevail upon the Negroes to fight for their own oppression. There was no greater irony in all the efforts of the Confederacy to find adequate means to match its ambitious goals than the proposal to arm Negroes. (Parish 561) But the slaves did not fight for the South as much for a newfound and cherished liberty, greater than they had ever known. And once they had tasted that liberty, they did not willingly acquiesce in the imposition of a terrible, unjust burden. The importance of the Civil War and its aftermath can hardly be overstated. The struggle has been the only armed conflict fought on our territory. It consumed nearly 500,000 lives, the largest wartime death toll in American history. It also was a first step in remedying the shame of slavery which Americans had perpetrated in a country which largely had been the realization of a vision of freedom and equality. They fought with not only the political reality of the Souths secession of 1861, but with the regions separate psychology. By 1860 the South was a state of mind as well as a place on the map. A definition of Southernness was and is at least as much a task for the psychologist as for the geographer. (Parish 303) This enduring mindset notwithstanding, had the South won, not only would the crime of slavery have been continued, it is doubtful that the U. S. would have grown into the superpower it is today. The war determined that an integral part of the union would remain. The significance of the war for the world at large in the mid-nineteenth century †¦belongs in part to the realm of might-have-beens; its long-term consequences derived less from what did happen from what did not. (Parish 381) Among the events that very well might have happened were interference from foreign governments, international recognition of the Confederacy, and the widening of this internecine war into a general conflagration abroad. Such luck for the union was due to the relative isolation the U. S. has enjoyed throughout its history. Americans fought their war amid constant threats from abroad. There was nothing inevitable about the fact that it remained a domestic†¦affair. It remained a purely American affair through a combination of good fortune and great skill on the part of those who wished to keep it so, gross errors on the part of those who did not, and canny calculations of national and self-interest on the part of those who might have been caught in its toils. (Parish 381) Although some continue to fight this war in their minds, they benefit from over 200 years of federal association and its attendant largess. As I stated earlier, with regard to the historical accuracy of the film as document, it is a womens narrative. Though there was no Scarlett OHara per se, the things we see her experience and perpetrate on others is consistent with the accounts of those who actually lived in that time and place. The threat of starvation was indeed present in all households in the later stages. Domestic production and ingenuity staved off a state of crisis for slaveholding women for a while, but, by the end of the war starvation and material deprivation shook even the most affluent households. (Frank 515) When Scarlett was forced to hide her wagon under a bridge with three highly vulnerable people in it while Northern soldiers passed overhead, she was surviving a circumstance familiar to many Southern women. †¦many faced the hazards of living in the path of the Union army. Those who resided near the battlefront risked having their property commandeered, stolen, or destroyed by Northern soldiers. (Frank 515) Such dangers were in addition to the threat, both potential and realized, of bodily violation. Scarlett valiantly, not to say desperately, defends herself and her loved ones against a looting Union soldier when she shoots him in the face. It is an act not uncommon to those willing and able to defend themselves. The depiction of slave and ex-slave loyalty is highly romanticized to say the least. Gone with the Wind depicts Negroes as possessing a childlike innocence. They seem to be a rich vein of merriment instead of the human beings upon which the horrors of bondage had been visited. Nowhere do we see slaverys pain and degradation. The black characters in the film are even more a caricature than even the heroine is at times. The films tendency toward opaque sentiment at first glance is a terrible injustice to a period quite painful to the American psyche be it black or white, Northern or Southern. Certainly the film is nowhere near the caliber of slave narratives, Ken Burns the Civil War, or Uncle Toms Cabin. However, it is important as hitherto all-too-often neglected genre of womens history. Seldom in mainstream culture is the womens perspective represented so faithfully. And equally seldom is it given the attention and resources devoted to this film. It is simply not taken seriously enough and shunted off into womens studies classes rather than included in the mainstream of scholarship. Valuable though they are, the womens studies classes or gender studies courses tend to attract the favor of those predisposed to appreciate them. Gone With the Wind, for a long while a staple of popular culture, has reached a much wider audience. In many ways this movie is indeed an historical romance, ladies fiction. However it is also a significant historical document. Many more people have learned about the Civil War from the womens point of view by means of viewing this film than from any other source. This fact, in addition to its inclusion of important data, renders it deserving of attention and respect. For instance, it highlights the worthlessness of the Confederate currency, a situation which underscores the sheer lack of administrative competence displayed in the South at all stages of the war. Not only did the Confederates fight the North, they also had to contend with the inherent weaknesses of their fledgling nation, as they sought to envision it. Many things weakened The Cause, most notably slaverys lack of long-term viability as an economic model. The South was heavily invested in a system which had no hope of succeeding beyond a few years. To a great extent, the Confederacy fell under its own weight, much to the past and continuing chagrin if its champions and much to the edification of the nation of which it is a part as well as humankind in general. If only the proof of that assertion would not have required the death of so many and the maiming of still more. Bibliography Frank, Lisa Tendrich. Women in the American Civil War Vol. II. Santa Barbara: ABC-CLIO, Inc. , 2008 Parish, Peter J. American Civil War, the. New York: Holmes and Meier, 1975.

Education for Rizal... Education for me... Essay Example for Free

Education for Rizal Education for me Essay Every now and then my parents keep on telling me that my education should be in the number one slot in my list of priorities. They keep on telling me that I should put a great deal on finishing my studies. They say (like every parents say), it is the only thing they could leave to us when they pass away. So, without thinking about it thoroughly, this idea was instilled in my mind right away. But now that we were asked to write our idea about education and relate it with Rizals, this may serve as an opportunity for me to assess and reinforce this thought. As what the books say, the importance of education is quite clear. Education is the knowledge of putting ones potentials to maximum use. One can safely say that a human being is not in the proper sense till he is educated. The training of a human mind is not complete without education. Education makes man a right thinker. It tells man how to think and how to make decision. Only through the attainment of education, man is enabled to receive information from the external world; to acquaint himself with past history and receive all necessary information regarding the present. Without education, man is as though in a closed room and with education he finds himself in a room with all its windows open towards outside world. The thought that education is indeed very critical for a nation to be at its best is not new to us. Right? Even our national hero has a say on this. In his works and writings, his educational philosophy is the most emphasized. Philosophy may be defined as the study and pursuit of facts which deal with the ultimate reality or causes of things as they affect life. Rizals concept of the importance of education is clearly enunciated in his work entitled Instruction wherein he sought improvements in the schools and in the methods of teaching. He maintained that the backwardness of his country during the Spanish era was not due to the Filipinos indifference, apathy or indolence as claimed by the rulers, but to the neglect of the Spanish authorities in the islands. For Rizal, the mission of education is to elevate the country to the highest seat of glory and to develop the peoples mentality. Since education is the foundation of society and a prerequisite for social progress, Rizal claimed that only through education could the country be saved from domination. Rizals philosophy of education, therefore, centers on the provision of proper motivation in order to strengthen the great social forces that make education a success, to create in the youth an innate desire to cultivate his intelligence and give him life eternal. Another thing, Rizal also sees education as the basis for his idea of an ideal Filipino. We can even observe in all his works and writings education plays a very important role. His characters are greatly shaped by education. For instance, in his Noli Me Tangere, the character of Crisostomo Ibarra, the elements of knowledge and education is clearly depicted. This is the reason why it is said that Ibarra is the character representation of Jose Rizal. He used education as a means towards attaining his aim of Philippine independence. Upon searching for our report in PI which is the Second Wave of Rizals Travels, I came across his letter to the women of Malolos. This letter is a way of extending his admiration to the said women. This also make my previous statements true, Rizal really puts much value on education. In this letter of his, Rizal pleads to the mothers for them to teach their children to love our mother nation and to fight for our liberty. Through this end also, our children will be able to acquire their worthy education. The thoughts of Rizal on education and how he used it as weapon for attaining Philippines independence made me realize its true meaning and importance. I remember, when I was still young, education for me is being able to go to school, nothing more. But it is a whole heap more. Education is a word with too many dimensions, too many to mention. Education plays an important role in the progress of an individuals mind and country. Ignorance and poverty are major speed-breakers in the swift developing country and can be overcome easily through education. You cant really call yourself educated if you can read and write or get flat 1s in every subject. A person who is educated has a certain atmosphere around him, of dignity and wisdom. If you are educated, you dont need to abide by the facts that the book recites, or follow Aristotles philosophy. Like Jose Rizal, an educated person builds on the facts the book says and has his own philosophy. If you are educated, you cant have a wrong philosophy. Education is everything. People are made aware of what is going on in the wide world and can understand these issues and take necessary measures. The quality of human resource of a nation is easily judged by the number of literate population living in it. This is to say that education is a must if a nation aspires to achieve growth and development and more importantly sustain it. This may well explain the fact that rich and developed nations of the world have very high literacy rate and productive human resource. In fact these nations have started imparting selective training and education programs so as to meet the new technical and business demands of the 21st century. The importance of education cannot be neglected by any nation. And in todays world, the role of education has become even more vital. It is an absolute necessity for economic and social development of any nation. Source:Life, Ideas, and Works or Rizal by Zalde.

The role of the new age manager

The role of the new age manager Managers work in a dynamic environment and must anticipate and adapt to challenges. With regards to the above statement, discuss the role of the new-age manager by taking an example of any Indian organization. Different challenges of a managers:- Its not possible to invest time in something thats not on your radar. Some kind of valuable radar enhancement is needed. Solution of the challenges for manager is Systematically . When youre far enough along with your current alternative try to pick another good alternative that fits the new you and the needs of the then current reality. Repeat some kind of loop similar to the preceding. this help to manager they dont spend a lot of time in one work. Over booked and mismanaged resources: Project teams often complain that they do not have accurate or up to date information about their resources and what they are working on. Many project teams have more demand for projects than they have team members to execute the projects. If resource allocation is an issue, then a decent mid-market or high end solution may be the only options. 3 Supply Chain Management: In supply chain management manager faced a lot of problem which include strike of politic parties , as well as With the increase in outsourcing and globalization, managing the flow of supplies and raw materials, as well as finished products, can now extend across thousands of miles, dozens of time zones and numerous language barriers. 4 Human Capital Management One of the other challenge of manager is human capital management . Because a companys operations can now exist across various countries and geographic areas. When brain drain occur at that time how manager manage these type of worker. Example: how can the needs of workers in China be met as effectively as the needs of workers in Los Angeles or Minnesota. Further more, what is the best way to meet the needs of these employees and also best utilize their skills and talents to keep the business functioning smoothly. Figuring out these challenges is a constant struggle faced by many businesses, and one that will not likely go away in the near future. one of the example which is occurring in Canada , both in response to, and in anticipation of climate change impact. Adaptation initiatives have been undertaken at scales ranging from individuals and community groups to industry and governments. Much of this adaptation has been achieved through informal actions or strategies in response to specific events or circumstances, and where the capacity to take action existed. There are also some examples of policy initiatives that provide a more structured approach to adaptation, such as the New Brunswick Coastal Areas Protection Policy and British Columbia Future Forests Ecosystem Initiative. Actor Example Individuals . Northerners are more frequently using insect repellents, bug nets and window screens to deal with the increased proliferation of insects. . Residents of remote coastal communities are better prepared for shortages (i.e., power, food, transportation) due to recent experience with inclement weather conditions.   Industry Thermosyphons have been used in the construction of several major infrastructure projects in the North to induce artificial cooling of permafrost under warming conditions. .Agricultural producers purchase crop insurance to offset losses caused by inclement weather. Hydro Quà ©bec has modified its forecasts of electricity demands based on new climate scenarios. Governments The municipality of Sept-Iles has regulated new residential construction along the shoreline to prevent damages due to shoreline erosion.   Water meters have been installed in the Southeast Kelowna Irrigation District and several Canadian cities (e.g. Kelowna, BC; Sudbury, ON; and Moncton, NB) to reduce water consumption. Newfoundland is undertaking a thorough review of emergency management practices and response mechanisms. This is the factor which occur Several adaptation initiatives address current risks and take into account the likely impacts of future climate change. These include most major new infrastructure development in northern Canada, such as mine sites, pipelines and large buildings, where adaptive solutions include the use of Thermosyphons to induce artificial cooling of permafrost under warming conditions. The role of the new-age manager by taking an example of any Indian organization. ICA stands for The institute of computer accountant. Mr. Ashok Tekriwal he is the branch manager of the institute. C:UsersAPicturesicalogo.jpg About ICA: ICA start with Account Training and ends with a Guaranteed job. The organization was formed by a group of professionals with considerable work experience in the field of accounts and taxation. The journey started in 1999 and after ten years the institution was spread up its wings to more than 300+centres with 3 zonal offices and 30+placement offices across India with Head office at Kolkata. The ICA family includes more than 3000+competent staff members and more than 2,00,000students. Address: Main road Ranchi, Opposite big bazaar, Near over bridge, Ranchi. Contact no :0651-2332103. Role of manager: * To have contact: One of the basic role of ICA manager is to establish and maintain a contacts with many people both within and outside the business. The persons with whom he has regular contacts within the organization include his subordinates, fellow managers and so on. Government officials , staff , that include marketing staff , placement staff etc. * To have attain Target: One of the basic role of ICA Managers is work under pressure most of the time as they have targets to achieve. This is particularly true in the case of admition of student ,Placement of the student as well as good service for the student. * To act as a Leader: One of the basic role of ICA manager is he always stand each and every person in front of any challenges or problem. He has to set an example to his subordinates. He must be sincere , honest and committed to his work. Only then, he will be able to guide and motivate the subordinates under him. * To ensure the proper use of resources: one of the basic role of ICA manager to ensure the proper use of resource which is directly related to the student as well as for the institute such as men, machines, materials and money are optimally utilized. * To resolve the Conflict: One of the basic role of ICA manager to Whenever there are conflicts between the employees over certain organizational matters, the manager is expected to resolve all such conflicts and arrive at an amicable solution. * To handle Situation: One of the basic role of ICA manager is also expected to handle crisis that may arise in the organization .such as salary not paid of worker ,some problem between the worker etc. In such a situation the manager has to act swiftly and wisely and find remedy. Question. Approach any small size company in your city, contact the HR manager and get the details of the organization structure with names. Then chalk out the main functions of the top management, middle management and supervisory management with respect to that company and discuss their roles and responsibilities. Answer New Image About us anand rathi. Anand Rathi is a leading full service investment bank founded in 1994 offering a wide range of financial services and wealth management solutions to institutions, corporations, high-net worth individuals and families. The firm has rapidly expanded its footprint to over 350 locations across India with international presence in Hong Kong, Dubai London. Founded by Mr. Anand Rathi and Mr. Pradeep Gupta, the group today employs over 2,500 professionals through out India and its international offices. Anand Rathi has been named The Best Domestic Private Bank in India by Asia money in their Fifth Annual Private Banking Poll 2009. The firm has emerged a winner across all key segments in Asia moneys largest survey of high net worth individuals in India. Top level management. * Board of Director. MR. Anand Rathi. Founder Chairman Prior to establishing his own company, Mr. Rathi headed Indian Rayon Industries, as Senior President. In his 40 years of being in the corporate world, Mr. Rathi has held several key positions on various regulatory and professional boards, including, President, Bombay Stock Exchange (BSE), and Member, Central Council of Institute of Chartered Accountants (ICAI). As President of BSE, Mr. Rathi played a key role in the expansion plan of BOLT, the online trading system of the Exchange and setting up of the Trade Guarantee Fund. He was the moving force behind setting up of the Central Depository Services (India) Ltd. He is a gold medalist Chartered Accountant. Mr.Pradeep Gupta. Co-founder Vice chairman. With over twenty years experience in the securities market. Co-founder and key driver of the Retail and Institutional Equities business of the group. Mr. Amit Rathi. Managing Director A rank holder Chartered Accountant and an MBA from Leonard N. Stern School of Business, New York University joined the group in 1998.Calling him a financial guru, the Times of India group, listed Amit rathi in 2008 amongst the top 51 young Marwaris in India (under the age of 40). Mr. V. Srikanth. Director Mr. Srikanth association with the group of has been of just over year now. Previously Senior Vice President with HSBC Wealth Management. With over 12 years of experience he has worked with organizations like Citibank and Zà ¼rich AMC. A PGDBA (Finance Marketing) and a Diploma in Business Finance (ICFAI Hyderabad). Middle level Management. Under the director. There is thirteen regional director. Regional director is director of all sell. Regional director is direct reporting to the Director. Regional manager provide all the feedback of all the branch. *Branch Manager. *Franchise. *Cross sell. *Operation. *HNI {High network individual}. *Branch Manager: According to Anand rathi there is Branch Manager They are responsible for the administration and efficient daily operation of a full service branch office, including operations, lending, product sales, customer service, and security and safety in accordance with the Banks objectives provides a superior level of customer relations and promotes the sales and service culture through coaching, guidance and staff motivation; achieves individual and branch sales goals through new business sales, referrals and retention of account relationships. Branch manager direct reporting to the regional manager. Branch manager provide all the feedback of branch to the regional director. * Franchise: A system of distributing goods and services in which one organization (the franchisor) grants the right to another (the franchisee) to produce, sell or use its developed product service or brand. A franchisee is a retailer licensed franchised to sell or use the franchisors products. According to anand rathi the main function of franchise holder is opening a new franchise. Trading as well as investment. The income ratio of franchise to open a new franchise is 60% 40% for the company. * Cross sell Cross-sell is a marketing term for the practice of suggesting related products or services to a customer who is considering buying something. According to anana rathi the cross sell manager selling or suggest to the customer which Life insurance(LI).mutual fund, Tax saving bond are beneficial for the customer. *Operational head: The design, execution, and control of operations that convert resources into desired goods and services, and implement a companys business strategy. According to anand rathi operational head solve over all operational issue. *High network individual(HNI) A classification used by the financial services industry to denote an individual or a family with high net worth. Lower lever management *Dealer: A person or business firm acting as a middleman to facilitate distribution of securities or goods. According to anand rathi He got a order to buy or sell equity commodity as Well as account opening. * Financial planner(FP) Financial planning is a systematic approach where by the financial planner helps the customer to maximize his existing financial resources by utilizing financial tools to achieve his financial goals. According to anand rathi FP are selling mutual fund.they work in insentives basis. *Relationship manager: A professional who works to improve   a   firms relationships with both partner firms and customers Relationship. According to anand rathi RM also involve in account opening like Trading account etc. *Staff boy According to anand rathi staff boy transfer a file and other important paper one table to other table. Name- Vikash kumar goswami. Program-MBA CN. Reg. no.-PU11MCNO 007.

Sickle Cell Anemia Essay -- essays research papers

The sickle cell disease is an inherited blood disorder that affects red blood cells. People with sickle cell have red blood cells that have mostly hemoglobin's, Sometimes these red blood cells become sickle-shaped or crescent shaped and have trouble going through small blood vessels. When sickle-shaped cells block small blood vessels, less blood can get to that part of the body. Tissue that does not get a normal blood flow eventually becomes damaged.This is what causes the problems of sickle cell disease.As to this day there is really no cure for sickle cell disease.Red blood cells take oxygen from the air we breathe into our lungs to all parts of the body. Oxygen is carried in red blood cells by a substance called hemoglobin(Hemoglobin – is the main substance of the red blood cell. It helps red blood cells carry oxygen from the air in our lungs to all parts of the body). Normal red blood cells contain hemoglobin A. Hemoglobin S and hemoglobin C are abnormal types of hemoglobin.Oxygen is carried in red blood cells by a substance called hemoglobin.The main hemoglobin in normal red blood cells is hemoglobin A. Normal red blood cells are soft and round and can squeeze through tiny blood tubes (vessels). Normally, red blood cells live for about 120 days before new ones replace them.People with sickle cell conditions make a different form of hemoglobin A called hemoglobin S (S stands for sickle). Red blood cells containing mostly hemoglobin S do not live as long as normal red blood cells (normally about 16 days). They also become stiff, distorted in shape and have difficulty passing through the body's small blood vessels. When sickle-shaped cells block small blood vessels, less blood can get to that part of the body. Tissue that does not receive a normal blood flow eventually becomes damaged. This is what causes the complications of sickle cell disease. There are several types of sickle cell disease. The most common are: Sickle Cell Anemia (SS), Sickle-Hemoglobin C Disease (SC)Sickle Beta-Plus Thalassemia and Sickle Beta-Zero Thalassemia. Sickle Cell trait (AS) is an inherited condition in which both hemoglobin A and S are made in the red blood cells, there are always more A than S. Sickle cell trait is not a type of sickle cell disease. People with sickle cell trait are generally healthy. Sickle cell conditions are inherited from parents in much the same way as... ... will have a negative charge under normal body conditions and thus likes to be surrounded by water molecules. Valine, on the other hand, is a neutral, or uncharged, amino acid. Under normal conditions it behaves like a hydrophobic, organic molecule and wants to hide from water. This difference makes the globin chains of hemoglobin fold differently, especially in the absence of oxygen. Normal hemoglobin just gives up its oxygen when it gets to the tissue that needs it, but it retains its shape. Sickle hemoglobin, on the other hand, loses its oxygen, and becomes relatively insoluble. In the deoxygenated form, it forms into long arrays that come out the shape of the red cell and produce the characteristic sickling that characterizes the disease. The insolubility of deoxygenated (reduced) sickle hemoglobin is the basis of two rapid diagnostic laboratory tests for sickle cell anemia. Scientists recently have had some limited success in using genetic engineering techniques to get good copies of the beta globin gene into people with sickle cell anemia. If they can succeed in this endeavor, people with the disease may be cured but will still be able to pass the genes onto their offspring.

Nathaniel Hawthornes My Kinsman, Major Molineux as an Allegory Essay

Nathaniel Hawthorne's My Kinsman, Major Molineux as an Allegory â€Å"May not one man have several voices, Robin, as well as two complexions?† (1261), asks the friendly gentleman in Nathaniel Hawthorne’s short story â€Å"My Kinsman, Major Molineux.† Just as one man may have multiple facets, so too may a story, if we correctly interpret samples of Hawthorne’s work. It seems as though modern readers practically assume that his work ought to be read allegorically, and indeed, The Scarlet Letter, and many other famous works of Hawthorne, are brilliant allegories if they are interpreted as such. And yet, Nathaniel Hawthorne, more than a religious zealot or political advocate, was an avid student of colonial history. We read in the Norton Anthology’s brief biography of Hawthorne that, â€Å"[Hawthorne] was steeping himself in colonial history more than the political issues of his time† (1248). Becoming more familiar with the history of his young nation, he even published â€Å"a child’s history of colo nial and revolutionary New England† (1249). This being as it is, it would do Hawthorne’s short stories a great injustice to dismiss their merit as historical commentaries. Obviously, Hawthorne’s works are multifaceted, and one must determine how to best read and interpret them. Can the reader of Hawthorne’s short story â€Å"My Kinsman, Major Molineux† interpret this work as an allegory, and if he does, what does the story lose in terms of its historical merit? In many ways, â€Å"My Kinsman, Major Molineux† lends itself to an allegorical reading. One interpretation may be that the work is more of a bildungsroman than a true allegory. Understanding â€Å"My Kinsman, Major Molineux† as such, the reader sees Robin as a simple country youth, endeavoring first to throw... ...eristics of an allegory, it is now apparent that the work contains more dimensions. The reader need not categorize this story, either as an allegory or as an historical commentary. Indeed, there being evidence to support both interpretations, to do so would be a mistake. Allegorically, the story warns the reader that once one enters Hell, he is destined to participate in it forever. Historically, it paints an uniquely sympathetic portrait of British loyalists and their persecution at the hands of colonial patriots. In both respects, Hawthorne’s work has merit. Thus, in answer to the question previously posed, the reader is justified in interpreting â€Å"My Kinsman, Major Molineux† as an allegorical work. However, he is not justified in dismissing its historical virtues. Hawthorne’s story can and should be read carefully, with the reader appreciating its many dimensions.

Futsal

Phone +60 019-3058338 Fax +60 089-885378 Email: [email  protected] com TABLE OF CONTENTS2 EXECUTIVE SUMMARY3 THE BUSINESS DESCRIPTION4 MARKET ANALYSIS4 VISION STATEMENT5 VISION TRIGGER5 MISSION STATEMENT5 BUSINESS OBJECTIVES6 BUSINESS OPERATIONS6 MARKETING6 Product6 Price6 Place7 Promotion7 COMPETITIVE ANALYSIS8 LEGAL STRUCTURE8 MANAGEMENT EXPERTISE8 SUPPORT PERSONNEL8 FINANCIAL INFORMATION9 SUMMARY12 TABLE AND EXHIBITS Table 1 – 12 Month and 3-year Sales Forecasts and Related Promotional Costs7 Exhibit 1 – One Year Cash flow Projection _________________________10Exhibit 2 – Why Play Futsal 13 Exhibit 3 – The Pitch-Measurements and Size15 Exhibit 4 – Equipments Supplier and Installer _______________________16 Exhibit 5 – Example Pictures of a Futsal Court______________________17 EXECUTIVE SUMMARY The purpose of this business plan is to setup an Indoor Football Court or its familiar name known as Futsal. The business will be owned by K. H Le e and three other partners and will be located in leased space that has a radius of 1 kilometre from the town of Lahad Datu. The owner will provide with the land at an agreed rental paid on a monthly basis for 10 years.The business will serve as the first Indoor football court to the generally upscale target market of Lahad Datu. Based on the financial and competitive analysis presented in this plan, LD de Futsal will be successful. The cash flow projection, Exhibit 4, One-Year Cash Flow Projection, indicates break-even analysis including the shareholder’s draw of RM30, 000 for the first year of operations. It is anticipated that LD de Futsal will become firmly established and known throughout the East Coast area in the next three years with the potential of multiple locations.The LD de Futsal distinctive logo, its reputation for an Indoor football atmosphere, plus its slogan, â€Å"The Ultimate Indoor Football Experience! † will provide a distinctive competitive edge. The Initiator, K. H Lee has founded two highly successful businesses in the East Coast area. The initiator holds a graduate Management Technology degree from the School of Management, Malaysia Technology University, Malaysia. THE BUSINESS DESCRIPTION LD de Futsal will be a start-up Indoor Football located in leased space within a radius of 1 kilometer from Lahad Datu Town. A ninety-day option has been taken on this location.The estimated opening date is July 2008. K. H Lee, who has founded two highly successful businesses in the area, during the last 3 years, will own the business with three other partners as a partnership. Each of his business, Lee Kim Huat reached its break-even point within a year. LD de Futsal will be an upscale court which is the first in town and with new flooring technology never to be used by other Futsal Court at a very reasonable price. LD de Futsal will be successful because it is based on solid market research demonstrating there is a demand for a Futsa l Court in Lahad Datu.It will be located in the most desirable area, and the owner has a five-year track record of proven success. As the first Indoor Football court, no doubt it will be a success if managed by the right individuals. MARKET ANALYSIS Futsal has its roots in South America but has spread to around 100 countries. It is the only indoor soccer game recognized by FIFA, the international soccer governing body. The USFF estimates more than 70,000 play Futsal in the United States. In Malaysia, Futsal facilities have grown like mushrooms and the businesses have very positive prospects and are selling like ‘hot breads’.Verbal survey on this business shows that the trend of youngsters with love in football has driven them as far as to Sandakan and Tawau just for this 60 minutes Futsal Game. There is a very big and untapped market for Indoor Football in East Cost generally and the district of Lahad Datu specifically. VISION STATEMENT In three years, LD de Futsal will be established and known throughout the East Coast area and expansion plans from two courts to five courts will be in the planning stages. We focus on providing superb facilities at value for money prices. Together with our customer orientated service, we strive to serve you our customer better.We are truly The Ultimate Indoor Soccer Experience! To represent and serve all FUTSAL Fans with emphasis on succeeding to be a profitable business. VISION TRIGGER The main vision trigger will be the catchy slogan: â€Å"The Ultimate Indoor Football Experience! † The vision trigger will emphasize a fun, family atmosphere that people of all ages and sexes can enjoy. This will include quality customer service, our standard football court with latest floorings and nettings technology, and a selection of food and drinks to meet the needs of individual customers. MISSION STATEMENT LD de Futsal’s mission is presented below:We, the employees and management of LD de Futsal, make this pl edge to you, our valued customers: We pledge that we will provide an Indoor football experience in a prompt and friendly manner. We pledge that we will at our best prepare this place for the ultimate Indoor football experience that meet the standards of football for the district of Lahad Datu and the state of Sabah. We pledge that we will be good citizens, respectful of the environment, and friendly neighbors to the surrounding businesses. We pledge to put safety a high priority so you can visit with friends or family with peace of mind.We pledge that we will be responsive to your suggestions and concerns. BUSINESS OBJECTIVES LD de Futsal’s will have these business objectives during the first two years of operation: 1. Owners draw of RM30, 000 by the end of Year 1. 2. Cash break-even by the end of Year 2. 3. Owners draw of RM50, 000 by the end of Year 2. BUSINESS OPERATIONS The operations of LD de Futsal will be described using the main functions of the business: marketing, c ompetitive analysis, legal structure, management expertise, support personnel, and financial information.MARKETING Product -Futsal Court for a 60 minute game. -Drinks and snacks to cater for our customer’s need. -Sports items such as jersey’s and Indoor Football gears. Price A comprehensive survey was made based on other Indoor football court, the price for a 60 minute game ranges from RM80 to RM 120 depending on the size of the court. For the starting of this business, we are planning to setup a medium size court in which a 60 minute game will cost RM90. This is a very reasonable price in which for a full game, an individual will only have to pay RM6. 0 per/person (considering a team consist of 7 players). Place The place, which has a radius of 1 kilometer from the main town of Lahad Datu, is the most ideal place and most strategic for now and the future. Reason being is that we can save on marketing as the location which is located by the main roadside will be a mark eting point itself and in the same time, incase of any other competitor in the future, we are by far a better location. Study has also shown that population growth has been steadily increasing in Lahad Datu.By setting up our business in the radius of 1 kilometer area from the town, it is much easier for individuals to locate and skip all the traffic after working hours. Promotion LD de Futsal will be promoted with a variety of marketing methods: A grand opening will be held with a local Band providing the music and entertainment. LD de Futsal will hold their 1st free court introduction where teams can register and play for free for 1 hour on the opening ceremony day and offer free drinks to players and guests. One and three-year sales forecasts are presented in Table 1 together with anticipated promotional costs.TABLE 1 12 month and 3-year Sales Forecasts and Related Promotional Costs Years Sales Revenue Promotion One 252,000 4,000 Two 324,000 6,000 Three 360,00010,000 COMPETITIVE A NALYSIS The prospective initiator decided not to conduct a personal survey to obtain the information regarding the competitive analysis due to there is no Futsal court yet in the district of Lahad Datu and there is no serious competition from competitior at the time of this planning. LEGAL STRUCTURELD de Futsal will be operated as a partnership owned by K. H Lee and 3 other partners. MANAGEMENT EXPERTISE The initiator has been involved in setting up a lot of businesses in which the end result aims are to be a profitable business in the shortest and fastest way. His father is a very well-known Entrepreneur and he has traveled around with him to many different countries. He has grown up around the East Coast and has a good track record in all education, sports and business. The initiator holds a graduate Management Technology degree from the School of Management, Malaysia Technology University, Malaysia.K. H Lee has been involved in many sports activities and was once a state player f or Badminton and Basketball. K. H Lee’s extensive business activities have used several reputable Lahad Datu professionals who provide services to the business. SUPPORT PERSONNEL The business will operate using either family, sports enthusiasts and high school students as its principal employees to reflect a youthful, family oriented image consistent with its vision trigger. The manager will be from the initiator’s family member who has vast experience dealing with sports and the people of Lahad Datu.Employees will receive advices and gather for short meetings from time to time to help job performance and politeness. The majority of the employees will be family who will work part-time with a full-time manager. Three students will also be hired on a part-time basis depending on the needs of the daily operations. Student employees will work for RM5 per/hour and initially with an opportunity for pay increases. A policy of promotion from within will be adopted. FINANCIAL I NFORMATION FINANCIAL OBJECTIVES The following objectives are for the first two years of LD de Futsal: 1. Owner draws RM30, 000 by the end of Year 1. . Cash break-even by the end of Year 2. 3. Owner draws RM50, 000 by the end of Year 2. One-Year Cash Flow Projections The items in Exhibit 4, One-Year Cash Flow Projection, have been arranged in a specific way: sources of cash (cash receipts), cash needed to purchase assets (equipment), cash needed to pay expenses (rent), cash needed to pay liabilities (payroll taxes), and owner’s draw. SOURCES OF CASH 1. Personal Funds. The owner will invest RM 50, 000 into the business. 2. Loan Proceeds. The owner will borrow RM50, 000 from the Bank as a five-year revolving line of credit at 8. %. Interest will be charged only on the amount actually borrowed with principal payments of RM8, 000. This information was provided by one of the leading bank in Malaysia 3. Cash Receipts from Business. RM15, 000 in cash receipts net of sales taxes is es timated monthly. This projection involves court hiring, soft drinks and purchase of sports gear. This is a very conservative estimate of cash receipts. A 3 year experienced Futsal business manager estimates that the industry average cash flow for a start-up Futsal court is RM8, 000 monthly. EXHIBIT 1 | | | | | | | | | | | |One-Year Cash Flow Projection | | | | | | | | | | | |Sources of cash | | | | | | | |1.Funds (Owners) | | | | | 320,000 | | |2. Loan Proceeds | | | | |- | | |3.Cash Receipts from Business (Gross) | |252,000 | | | | | | | | | | | | |Total Sources | | | | |572,000 | | | | | | | | | | |Uses of Cash | | | | | | | | | | | | | | | | |4.Equipment/Supplies | | | |70, 000 | | |5. Vehicle Purchase/Lease | | | | – | | |6. Real Estate | | | | | – | | |7. Fixtures | | | | |200,000 | | |8. Security Deposits (Rent and Utility) | |15,000 | | |9.Signs | | | | | |5,000 | | |10. Leasehold Improvements | | |- | | |11. Cost of Goods Sold | | | | 12,000 | | |12. Telephone and Utilities | | | | 24,000 | | |13. Rent | | | | | |60,000 | | |14.Business License Fee | | | |25 | | |15. Insurance Premiums | | | |5,000 | | |16. Office Supplies | | | |1,000 | | |17. Legal and Accounting | | | |800 | | |18. Advertising | | | | |2,000 | | |19.Real Estate Taxes | | | |- | | |20. Miscellaneous Expenses | | |1,000 | | |21. Payroll Taxes and Benefits | | |20,000 | | |22. Payroll Wages (Excluding Withholdings) | |14,400 | | |23. Loan Payments (Principal and Interest) | |- | | |24.Owners Draw | | | | |- | | | | | | | | | | | | | | | | | | | | | |Total Uses | | | | |430,225 | | | | | | | | | | |Net Cash Flow for the Year (Sources Minus Uses) | |141,775 | USES OF CASH 4. Equipment/Supplies. Basic equipment cost is estimated to be RM140, 000. This includes counters, refrigerators, nettings and floorings installation. A well known equipment supplier supplied this information. 5. Fixtures. Fixture costs will total RM200, 000 based on an estimate from Stadio de Futsal,Tawau . These costs will include the building setup, purchasing tables, chairs, and all removable service items. 6. Security Deposits. Security and other deposits will include RM10, 000 for lease-related deposits and RM5, 000 for a month rental for a total of RM15, 000. 7. Signs.LD de Futsal will have two giant signs, one posted on the front of the building and the other near the road. The signs and installation will cost RM5, 000 according to Springville Sign Store. 8. Cost of Goods Sold. Cost of goods sold is based on the sales projection of $180,000 and is estimated to be an average of 35% of sales totaling $63,000. A 12 year veteran Mexican restaurant owner in Springville provided this information. 9. Telephone and Utilities. Lahad Datu District Council, Electric, and Telephone Company estimates telephone and other utilities at RM1, 200/month for an annual total of RM24, 000. 10. Lease Expense. The first three months are rent-free.There will be a maintenance fee of RM500/month for com mon areas and rent is based on /sq. ft. of the building space. Rent totals RM60, 000, with RM5, 000 payments monthly. 11. Business License Fee. This business license fee based on business revenue (2. 5% of gross revenue) will be RM25 (License and Permits Office, Lahad Datu). 12. Insurance Premiums. An ordinary Insurance Agency based in Lahad Datu, estimated annual premiums at RM5, 000. This will cover theft, fire, accident, workman’s compensation, and all other types of insurance. 16. Office Expense. This item includes all office-related expenses including copying and paper supplies. The owner will perform all of the office duties.Total is estimated at RM1, 000 annually based on the initiator’s previous experience. 17. Legal and Accounting. A friend that practices law and is currently working with a law firm will provide basic bookkeeping, accounting, and legal services. She has a bookkeeping subsidiary, Business Bookkeeping that specializes in low cost bookkeeping. Th is friend of mine will be engaged for the bookkeeping providing tax preparation and other professional services. The total estimated annual cost is RM800 18. Advertising and Promotion. RM2, 000 will be allocated to the advertising campaign. This firm will advertise by using flyers, newspapers, banners and bunting. 9. Miscellaneous Expenses. RM1, 000 has been estimated for miscellaneous expenses based on information provided by a Futsal Court owner. 20. Payroll Taxes and Benefits. These total RM20, 000. Fifteen percent of wages include EPF, SOCSO, COLA and manager benefits. 21. Payroll. Wages total RM14, 400. This total includes 350 workdays, with 3 employees working 5 hours a day at $6. 00. The manager will work 8-hour days and be paid $11. 00 per hour. Payroll includes manager’s annual salary, employer taxes, unemployment insurance, and worker’s compensation, but does not include withholdings. SUMMARY Compadre’s Mexican Restaurant will be successful.The busines s plan has documented that the establishment of Compadre's Mexican Restaurant is feasible. All the critical factors such as industry trends, marketing analysis, competitive analysis, management expertise, and financial analysis support this conclusion. We invite you to attend our grand opening. Go to â€Å"Compadre’s – where we know your name! † EXHIBIT 2 Why Play Futsal? †¢ Fun – Players enjoy the challenge of playing a fast paced skill oriented game that tests their abilities. †¢ Safety – Futsal is much safer than traditional indoor soccer. Indoor soccer can be a violent game with extremely physical play such as players being â€Å"boarded† into the walls. The rules of Futsal restrict physical play, and there are no walls to run into. Ball Touches – In a statistical study comparing Futsal to indoor soccer with walls, Futsal players touched the ball 210% more often than indoor soccer players. †¢ Ball Control – W ith Futsal, the emphasis is clearly on control and technique. Without control and technique you cannot expect to succeed in Futsal. With limited space, boundary lines, and constant opponent pressure, improved ball control skills are required. †¢ Speed of Play – With limited space and constant opponent pressure, players learn to play fast to survive. †¢ Continuity of Play – Action is continuous so players are forced to continue play in support of their teammates. †¢ Mandatory Support – Without a wall as a crutch, players must make supporting runs when their teammates have the ball.With only 4 field players on the field and always needing the proper support positions offensively and defensively, a player will instinctively learn better spacing, passing and general tactics from playing Futsal. Players without the ball must move to space and must truly support their teammates. †¢ Framing the Goal – The goal and Penalty Area are a perfect s ize for narrowing the angle so teams learn to frame the goal to score goals. †¢ Knowledge – With four court players and all the basic options of the outdoor game, players’ understanding of the game is enhanced. †¢ Encouraged Learning – The rules of Futsal encourage playing a skilled game by punishing all physical contact fouls. Rewards – Futsal rewards the same basic skills, tactics and knowledge of the game as the 11v11 outdoor game. †¢ Cost – Many people think the cost of indoor soccer is expensive, but when compared to other activities it is actually quite reasonable. Depending on the number of players, the average cost per player for a night of soccer is around RM7-RM8. Compare this to going for badminton which the cost of two shuttlecocks has already exceeds RM8, or even to the movies along with the customary snack and drink, the price is very reasonable and healthier. EXHIBIT 3 THE PITCH The pitch and appurtenances are shown in the following illustration: EXHIBIT 4 EQUIPMENTS 1- NETTINGS 2- FLOORINGS WR Flooring specializes in sports flooring such as tennis, Futsal, adminton, running tracks, squash court, gym room and other indoor and outdoor sports. WR flooring has been developed to give customers the best quality and warranty possible for sports flooring. The company is confident of giving the best product and services to cater for the need of a good sports environment. EXHIBIT 5 EXAMPLE OF FUTSAL COURTS (Courtesy of Sports Planet) Main entrance (Side Picture) Inside The Futsal Court Simple Structure for One Court (Beams and Floorings) A view of the Courts with side nettings Cafe for the thirsty players & registration counter Walkways for viewers and players An example of a game that’s on going A side view of the court with special floorings specifically for indoor football